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About MJ
A Dubai Investment Group Founded by a Member of a UAE Ruling Family
Established in Dubai in 2022 and registered with the Dubai Economy Department, MJ Assets Investment runs three business lines — real estate, new energy and digital assets — and handles the full path cross-border capital takes into the Gulf.
- Founded July 2022
- Registered with the Dubai Economy Department
- Regulated Under UAE Federal Law
- Headquartered on Sheikh Zayed Road
01 / Profile
Company Profile
Built around a regulatory opening, to make entering Dubai a single continuous process.
M J Assets Investment L.L.C was founded in Dubai on 13 July 2022 by His Highness Sheikh Majid Rashid Al Mualla, a member of a UAE ruling family. The company is registered with the Dubai Economy Department, operates under UAE Federal Law, and is headquartered in the Conrad Hotel Business Tower on Sheikh Zayed Road.
The group was formed during a decisive regulatory opening in the UAE: Dubai issued its virtual assets law in February 2022, established the Virtual Assets Regulatory Authority (VARA) in March, and announced the Dubai Metaverse Strategy in July — targeting over 1,000 blockchain and metaverse companies and 40,000 virtual jobs by 2030. In the same period, UAE banks began supporting virtual asset trading directly in dirhams. Reforming traditional industries with blockchain technology, and giving cross-border capital a compliant way in, was the mandate from day one.
MJ today runs three business lines — Dubai real estate, overseas new energy and digital asset funds. All three draw on the same delivery capability: licensing, bank account opening, visas and residency, office sourcing and local compliance. From investment decision to asset on the ground, one team carries it through.
02 / Leadership
Royal Background and Management Team
Local access, hands-on digital asset experience and Gulf operating capability — the three foundations of the group.
About the Al Mualla Family
The Al Mualla family is the ruling family of Umm Al Quwain, one of the seven emirates of the UAE. Its rule there dates back to 1768, making it one of the seven ruling houses of the federation.
Founder H.H. Sheikh Majid Rashid Al Mualla is a regular presence at UAE and international business and government events. His private office on Sheikh Zayed Road supports companies entering the UAE and wider Arab markets.
CEO / Co-Founder
Sheikh Majid Rashid Al Mualla
A member of a UAE ruling family, educated in Canada with a specialisation in international business markets and their dynamics. Known for his command of project management, he is active across UAE and international business and government events, giving the group direct access to local commercial and institutional networks.
- International Business Market Background
- Access to UAE Commercial and Government Networks
- Project Management and Business Model Design
Co-Founder
Jojo Jiang
An investor in crypto projects since 2015 and a bitcoin mining operator since 2017, she is widely regarded as an industry specialist. She relocated to Dubai in 2021 to create the emirate's first crypto fund with the Dubai royal family, covering AI-driven trading, project investment across NFTs, exchanges and acceleration, and bitcoin mining.
- Crypto Investing Since 2015
- Bitcoin Mining Operator Since 2017
- AI Trading and Early-Stage Project Investment
Chairman, Eminence Investments / Group Head of Internal Audit & Compliance, ALFAHIM
Mansour Al Fahim
Chairman of Eminence Investments since 2014 and Group Head of Internal Audit & Compliance at ALFAHIM, where he also serves on the audit committee. He previously advised the UAE Minister of Foreign Affairs and International Cooperation, and spent seven years as Senior Vice President at Mubadala Development Company, working on aerospace strategy and leading its education and training initiative. Earlier roles span Abu Dhabi Ports Company and Horizon International Flight Academy. He holds an MBA from Anglia Ruskin University and a BA in International Business from Regent's Business School, London.
- Chairman, Eminence Investments Since 2014
- Former Advisor to the UAE Minister of Foreign Affairs
- Governance, Audit and Compliance Across the Group
03 / Milestones
Milestones
The group's formation tracks closely with the UAE's opening of its digital asset regime.
1768
Family Origins
The Al Mualla family establishes its rule in Umm Al Quwain — a line that continues today as one of the UAE's seven ruling houses.
2015 – 2017
Before the Group
Co-founder Jojo Jiang begins investing in the early crypto market and moves into bitcoin mining operations in 2017.
2021
Relocation to Dubai
The core team moves to Dubai and begins structuring the first crypto fund in partnership with the UAE royal family.
February – March 2022
The Regulatory Window Opens
Dubai issues its virtual assets law and establishes the Virtual Assets Regulatory Authority (VARA), setting the local supervisory framework.
13 July 2022
The Group Is Founded
M J Assets Investment L.L.C is registered with the Dubai Economy Department, with its headquarters in the Conrad Hotel Business Tower on Sheikh Zayed Road.
July 2022
Dubai Metaverse Strategy
Dubai announces its metaverse strategy, targeting over 1,000 blockchain and metaverse companies and 40,000 virtual jobs by 2030.
2022
Funds and Portfolio
The bitcoin mining fund and investment sub-fund begin operating, alongside early-stage investments across exchanges, NFTs and cross-chain protocols.
2022 onwards
International Presence
The founder continues to appear at MAHABIZ, the India pavilion at Expo Dubai, the Global Investors Growth Summit and other business and government events.
Industry events are drawn from public sources; company entries are compiled from the MJ Assets Investment introduction deck.
04 / Credentials
Credentials and Endorsements
Regulatory structure, local access and industry network — the three things worth checking in any cross-border investment firm.
Licensing and Supervision
The group is registered with the Dubai Economy Department and operates under UAE Federal Law; its structure and permitted activities are a matter of record.
- Dubai Economy Department (DED) Registration
- Regulated Under UAE Federal Law
- Licensed for Investment and Consulting Activity
Local Access
With a founder from a UAE ruling family, the group can shorten the path through licensing and setup considerably.
- UAE Ruling Family Background
- Government and Institutional Access
- Experience with Licensing and Market Entry
Industry Network
Working relationships across exchanges, mining hardware and fund management, plus liaison offices in Asia serving Chinese and Korean clients.
- Exchange and Mining Hardware Relationships
- Beijing and Seoul Liaison Offices
- Chinese / English / Korean Team
Partners and Ecosystem
- Abu Dhabi Global Market
- Majestic Investments
- Binance
- Bitmain
- Canaan
- OKX
- Gate.io
- Huobi
- LBank
- CoinW
- Bibox
- Megalith Financial Group
- Landian
- Yalla TV
- Youa
The partners and ecosystem relationships listed in the MJ Assets Investment introduction deck.
Want to Look Closer at the Team and Structure?
We can share the full introduction deck and arrange a one-to-one conversation with an adviser.